ABOUT US
We’re not just a sports agency—we’re your strategic partner in navigating the complex world of professional football. Born from a shared vision and an unyielding passion for sports, our agency was established with one goal in mind:
to empower athletes and amplify their potential.
our
approach
We come out of the huddle with the same level of hunger, drive and loyalty that you expect from every one of your teammates. With over 40 years of combined experience across various aspects of the sports industry—including team management, marketing, recruiting, negotiating and coaching—we bring a fresh yet deeply knowledgeable perspective to athlete representation.
Our team
LOGO sports is a boutique agency that specializes in offering quality representation and comprehensive marketing to each of our clients, in an effort to help athletes build and grow their individual brand.
Tyler Smith
Director of Football Operations
Read our story...
The ties that bind the founders of LOGOsports run deep. DJ and Tyler grew up in the same town, forging a friendship that has stood the test of time. DJ and Alexis later crossed paths at Johnson & Wales University, where their mutual love for football led them to create the college's first-ever club football team. This shared passion for sports and collaboration laid the groundwork for what would eventually become LOGOsports.
After graduating, DJ envisioned starting a business with his closest friends, recognizing their combined business acumen and entrepreneurial spirit. He knew they all craved more than traditional career paths; they aspired to be their own bosses and create something extraordinary.
During the challenging times of the COVID-19 pandemic, DJ, Alexis, and Tyler channeled their energy into making this dream a reality. After more than a year of meticulous planning and unwavering dedication, LOGOsports was officially launched in December 2021. Initially conceived as just a marketing agency, the founders soon realized their true calling lay at the intersection of their greatest passion: sports.
With the NCAA's new NIL (Name, Image, Likeness) rules opening up unprecedented opportunities, the team pivoted to focus on this burgeoning field. Thus, LOGOsports was born, a boutique sports marketing agency. LOGOsports specializes in NFLPA agency licensing and marketing services, helping athletes and sports organizations navigate and capitalize on the evolving landscape of sports endorsements and branding.
Since its inception, LOGOsports has truly grown, expanding our team and our horizons. We believe the possibilities are endless. Our journey is just beginning, and we're excited to continue pushing the boundaries of what's possible in sports marketing and beyond.
Join us as we build a future where passion, innovation, and excellence are at the forefront. Welcome to LOGOsports—where success is a team effort.
Lay One,
Give One.